Badoo

Badoo is a dating app aimed at millenials and Gen Z. At the time of the campaign (2017) the app had over 400 million users.

Badoo’s goal was to increase awareness and downloads in the French market. We launched a series of influencer campaigns on Instagram and Youtube featuring TV celebrities, models and musicians.

“Go on a date with me” campaign with French influencer Kilian Bessin received 1000s of messages on Badoo and reached over one million impressions on Instagram.

Concept & Casting Liesa Miller

Influencer Kilian Bessin